For agencies and resellers
Run reputation management for every client on your own domain, from your own email address, with your own logo and colours. Reviewshake does the collecting, replying, requesting and reporting; your clients only ever see you.
14 days free · No credit card required
Collect, reply and get new reviews on 100+ sites
Agencies on G2
“The feature I like the most is the white labeling. We have now rebranded the platform as our own and a specialized solution to the niche that we serve.”

“Ease of use for us and our clients. Allows them to login to my instance and request and manage reviews.”

“Customer support is amazing! The platform is powerful but easy to use. There are a lot of features not available with competitors.”

How white label works
Everything a client can see carries your brand. These are the pieces, straight from our help centre, and what each one takes to switch on.
Add one CNAME record, approve the SSL certificate we issue for you, and activate. From then on the dashboard, the review links in every invitation email, the widget URLs and the API endpoints all carry your domain.
Choose the address your clients should see, add three CNAME records to authenticate it, and every invitation, report and notification goes out from you. Use a monitored inbox so replies reach a person.
Upload your logo and favicon, then go further with your own CSS for colours and backgrounds, and custom JavaScript to adjust the dashboard, for example recolouring the sentiment chart to match your brand.
Each client gets its own account with its own reviews, campaigns, settings and reports. Add login users who can see the dashboard, or notification-only users who just get the emails. Switch between clients without logging out.
Your brand, our technology
01 · Review generation
Set up an email and SMS drip for each client once. Every new customer gets a request after their visit and a reminder a few days later, and the reminders stop the moment the review lands. Customers come in by CSV, Zapier, Square or the API.
02 · Review funnel
A branded Review Us page on your domain asks how it went. Four and five stars are offered Google, Facebook and the sites that matter in that industry. Lower scores are offered a private form that goes to the owner, with the public option always still there, as Google's rules require.
Great. Where would you like to share it?
Sorry to hear that. Tell us what went wrong, privately.
You can still leave a public review.
03 · Review marketing
Widgets with rich-snippet markup put the latest reviews on the client's website, and the best ones are shared to Google, X and Facebook automatically. Widget URLs carry your domain.
04 · Reporting
A branded report per client and location: new reviews, rating by site, reply rate, sentiment, and a comparison against the competitors they name. Sent from your address, with a link to their dashboard on your domain.
Pricing
The Agency plan grows with your business. Pay for what you need and nothing you don't. White label is included.
Each seat includes a user account, 1,000 email invites and 200 US SMS invites per month. Volume pricing applies automatically.
Annual billing saves 20%. 14-day free trial, no credit card. Compare all plans →
The toolkit
A complete white-label reputation toolkit, built for agencies to generate reviews, manage clients, and deliver measurable results.
100+ review sites in one dashboard, updated every 12 to 24 hours. Email alerts for new reviews. Reply to Google and Facebook reviews directly. Switch between clients and locations without logging out.
Email and SMS campaigns with reminders that stop once the review is in, QR codes and a review landing page, customers added by CSV, Zapier, Square or the API.
Website widgets with rich snippet markup, and automatic sharing of the best reviews to Google, X and Facebook.
Star rating, review count, response rate and sentiment per client and location. Branded scheduled reports sent from your own address.
Your domain, logo, colours and sender emails. Set your own prices and margins. No minimum number of clients.
“What I really like is that the system follows up (not aggressively) but gentle reminders for the customers to leave the review.”
Questions agencies ask
Yes. The Agency plan runs on your own domain or subdomain with your logo and favicon, sends every client email from your own address, and lets you add custom CSS and JavaScript to the dashboard. Review links in invitations, widget URLs and API endpoints are all branded to your domain. There is also a white-label version of the Zapier app.
Not in the product. Clients log in on your domain, see your logo, receive emails from your address and get reports with your branding. The only place Reviewshake appears is on your own invoice.
About 10 to 15 minutes for the agency account itself. The custom domain needs one CNAME record and an SSL approval, and the sender email needs three CNAME records. Most agencies are live the same day; DNS can take a few hours to propagate.
A client is a business you work with. A location is a physical site that belongs to a client. A seat is either one, and the standard Agency plan includes 10 client seats and 25 location seats, 35 in total. A single-location client uses one client seat and no location seat. Five clients where one has 16 locations uses 5 client seats and 16 location seats. Eight single-location clients use 8 client seats and none of the 25 location seats.
10 clients, 25 locations and 15 users, 30,000 email invitations and 1,000 US SMS invitations a month, unlimited review profiles, AI reply drafts and sentiment, scheduled branded reports, widgets, the review landing page with its private-feedback funnel, competitor tracking and API access. Month to month, no setup fee, 20% off if you pay yearly.
Add seats. Each extra seat is one client or location with 1,000 email invitations and 200 US SMS invitations a month, and volume pricing applies automatically: $15 a seat for the first 25, $12 for 26 to 100, $11 for 101 to 250, $10 for 251 to 500, $8 beyond that.
You can buy extra credits from Account, Billing, Usage. Email invitations above your allowance cost $3 per thousand, falling to $1.50 per thousand above 100,000. SMS invitations above the allowance cost $15 per thousand in the US and Canada; ask us for other countries.
Fourteen days with unlimited review profiles and locations, 100 email invitations and no SMS invitations, so you can connect a few clients and see their reviews come in. No credit card. After the trial you pick a package; anything above the allowance of the package you choose is removed.
Yes. You decide what to charge and how to bundle it. Most agencies resell reputation management at $300 to $500 a location a month inside an SEO or marketing retainer, against a per-seat cost of $8 to $15 plus the plan. Collect payment however you like; our help centre walks through Stripe Billing, PayPal invoicing and bank transfer.
You receive new-review and private-feedback notifications for your own account. Client accounts you create start with notifications switched off; turn them on per client, or add notification-only users at the client so the right person at the business gets the email without a login.
Yes. Give them a login user. They see only their own account, with the AI draft ready for each review, and can post replies to Google and Facebook directly. Or keep replies in-house and give them a notification-only user.
Google Business Profile, Facebook and more than 100 other sites, including the industry sites your clients care about, with new reviews imported every 12 to 24 hours. For a site we do not list, create a custom source and add reviews by hand; they show in widgets and reports like any other.
Yes. Reviews are imported from the sites themselves, so nothing is lost. Customer lists come in by CSV, Zapier or the API. If you are moving from Grade.us, the review landing page URLs use the same structure, so client links keep working; swap the widget code, and if you have more than 20 seats our support team migrates them for a small fee.
Yes. The API is included on the Agency plan, with public documentation, and once your custom domain is active the endpoints carry your domain too, so anything you build for clients looks like yours.
Support runs 7am to 4pm Central, Monday to Friday, with a 24-business-hour response target on the standard tier. We publish a status page and commit to 99.5% uptime; we do not guarantee uptime for individual review sites, which change their layouts without notice.
Connect a Google Business Profile and see its reviews in one place today. Add clients under your own brand whenever you are ready.
14 days free · No credit card required