DealerRater review management · Automotive

How to get DealerRater reviews and respond to them

DealerRater is a review site built specifically for car dealerships, where customers rate the store and, unusually, the individual salesperson or service advisor who helped them. Because reviews are attached to named employees, they influence which dealer a shopper chooses and which person they ask for when they arrive.

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Inbox · Summit Motors4.6 ★ · 127 reviews
Replying to Maria K. on Google ✦ AI draft
Post to GoogleEdit

Collect, reply and get new reviews on 100+ sites

Why DealerRater reviews matter for dealerships and automotive businesses

A DealerRater reader has typically narrowed down to a few dealerships and is deciding who to trust with a large purchase. They look at recent reviews, the employee profiles and whether complaints got a reply. A dealership that lets reviews pile up unanswered, or whose best people have no reviews at all, hands that trust to the store down the street.

Monitor

Every DealerRater review in one inbox

Paste the public URL of your DealerRater profile under Track Reviews, Review Sources. Reviewshake shows the URL format it expects, and syncing starts as soon as the source is saved.

Reply

AI-drafted replies in your tone

DealerRater does not allow replies to be posted through third-party software, so Reviewshake drafts the reply with AI in your tone and gives you a one-click link to the exact DealerRater page where it is posted. Copy, paste, done. The reply is still logged against the review in your inbox so nobody answers it twice.

How to respond to DealerRater reviews

DealerRater reviews usually name a staff member, so the reply should too, thanking that person by name and reinforcing what the customer valued. For negative reviews, have a manager reply rather than the employee named, keep it factual and invite the customer to continue the conversation privately.

  • Reply to every review, positive ones included; readers notice the pattern, not the single reply.
  • Use the reviewer's name and one specific detail so it cannot read as a template.
  • For negative reviews: acknowledge, state the fix, take it offline. No arguing in public.
  • Keep replies in one place so nobody on the team answers twice or misses one.

See how this fits the rest of the workflow for auto dealerships.

Replying to a DealerRater review · AI draft

Thank you for taking the time to write this. We're glad the visit went well and we've passed your note on to the team. We'd love to see you again.

Edit · Open on DealerRater to post

How to get more DealerRater reviews

Ask every customer after the visit, by email or SMS, with one reminder. The request links to a review landing page that can send people to DealerRater first, and a QR code covers the customers who never open email. Customers come in from a CSV, Zapier or the API, so nobody has to remember to ask.

Campaign · After visitLast 30 days
0
requests sent
0
reviews posted
0
conversion
Dan Reyes added from SquaresquareTue 14:02
Request sentsmsThu 10:00
Opened · tapped 👍 Good experienceThu 10:14
Review posted on Google ★★★★★Thu 10:19
Reply drafted and postedThu 10:21

Show your DealerRater reviews where buyers are looking

Put the best DealerRater reviews on your website with a carousel, grid or badge, filtered to DealerRater or mixed with Google and Facebook, with rich-snippet markup so stars can show in search results. Share the good ones to social in one click.

summitmotors.com
Sales and service, one roof
reviewshake widget
4.6★★★★★from 127 reviews on Google and Facebook

See the DealerRater trend, not just the latest review

Rating trend, volume and sentiment by site and location, with DealerRater next to every other site you are listed on. A monthly report, white-labelled for agencies, and an email alert the moment a negative DealerRater review is imported.

Rating trend · Summit Motors12 months
5.04.54.0 4.6 now NovAprOct
Google
4.7 · 86
Facebook
4.5 · 24
Healthgrades
4.2 · 17

Reviews on G2

What customers say

“We can access all our customer feedback in one place, we can easily show off our good reviews on our website and across socials.”

Brad C.
Brad C.Director · 5/5 on G2

“ReviewShake's interface is clean and intuitive. I found it quite easy to set up a widget for my website and the reporting is clear.”

Armand G.
Armand G.Owner · 4.5/5 on G2

“A well-designed app that does what it is meant to do, increases quality reviews and reduces the negative ones. Easy to learn interface and it can be set up to work in the background.”

Jeffrey T.
Jeffrey T.Owner, Professional Photographer · 5/5 on G2

Questions

About DealerRater reviews in Reviewshake

How does Reviewshake collect DealerRater reviews?

Paste the public URL of your DealerRater profile under Track Reviews, Review Sources. Reviewshake shows the URL format it expects, and syncing starts as soon as the source is saved.

How often are DealerRater reviews imported?

New DealerRater reviews are imported every 12 to 24 hours depending on the source, and you get an email alert for each new or negative one. Historical reviews are imported when you first connect the profile.

Can I reply to DealerRater reviews from Reviewshake?

DealerRater does not allow replies to be posted through third-party software, so Reviewshake drafts the reply with AI in your tone and gives you a one-click link to the exact DealerRater page where it is posted. Copy, paste, done. The reply is still logged against the review in your inbox so nobody answers it twice.

Can I ask customers for DealerRater reviews?

Yes. Review request campaigns by email and SMS send customers to a review landing page that can point to DealerRater alongside Google and Facebook, so you decide which site gets asked for next. Requests go to every customer; no gating, no incentives.

Does this work for an agency managing DealerRater reviews for many clients?

Yes. Agency plans are fully white-labelled: your domain, your logo, your sender email, and a separate DealerRater source per client location, with monthly reports under your brand.

Can employees have their own profiles on DealerRater?

Yes. DealerRater has employee profiles that collect the reviews mentioning that person, and dealers can manage which staff are listed.

Is DealerRater connected to Cars.com?

Yes. DealerRater is owned by Cars.com, and reviews are shared between the two sites, so a review on one typically shows up on the other.