Glassdoor review management · Professional & Career

How to get Glassdoor reviews and respond to them

Glassdoor is where current and former employees anonymously review employers, report salaries, and describe interview processes, and where job seekers read all of it before applying. For an employer or recruiter, the Glassdoor profile is often the candidate's first unfiltered look at what working for you is really like.

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Inbox · Northwind Digital4.6 ★ · 127 reviews
Replying to Maria K. on Google ✦ AI draft
Post to GoogleEdit

Collect, reply and get new reviews on 100+ sites

Why Glassdoor reviews matter for employers and recruiters

A candidate on Glassdoor is deciding whether to apply, whether to accept an offer, or how much to ask for, and they weigh critical reviews heavily because they come from people who were inside. An employer that never responds leaves accounts of bad management or a chaotic exit as the only narrative, and recruiters feel it in candidates who go quiet after a first call. Since reviews are anonymous, you cannot resolve them privately the way you would a customer complaint.

Monitor

Every Glassdoor review in one inbox

Paste the public URL of your Glassdoor profile under Track Reviews, Review Sources. Reviewshake shows the URL format it expects, and syncing starts as soon as the source is saved.

Reply

AI-drafted replies in your tone

Glassdoor does not allow replies to be posted through third-party software, so Reviewshake drafts the reply with AI in your tone and gives you a one-click link to the exact Glassdoor page where it is posted. Copy, paste, done. The reply is still logged against the review in your inbox so nobody answers it twice.

How to respond to Glassdoor reviews

Replies on Glassdoor are read by candidates and by your current staff, and the reviewer is anonymous, so never try to identify them or dispute their personal account. Respond as a named leader where possible, acknowledge what is fair, state what has changed, and keep it free of HR boilerplate.

  • Reply to every review, positive ones included; readers notice the pattern, not the single reply.
  • Use the reviewer's name and one specific detail so it cannot read as a template.
  • For negative reviews: acknowledge, state the fix, take it offline. No arguing in public.
  • Keep replies in one place so nobody on the team answers twice or misses one.

Replying to a Glassdoor review · AI draft

Thank you for taking the time to write this. We're glad the visit went well and we've passed your note on to the team. We'd love to see you again.

Edit · Open on Glassdoor to post

How to get more Glassdoor reviews

Ask every customer after the visit, by email or SMS, with one reminder. The request links to a review landing page that can send people to Glassdoor first, and a QR code covers the customers who never open email. Customers come in from a CSV, Zapier or the API, so nobody has to remember to ask.

Campaign · After visitLast 30 days
0
requests sent
0
reviews posted
0
conversion
Dan Reyes added from SquaresquareTue 14:02
Request sentsmsThu 10:00
Opened · tapped 👍 Good experienceThu 10:14
Review posted on Google ★★★★★Thu 10:19
Reply drafted and postedThu 10:21

Show your Glassdoor reviews where buyers are looking

Put the best Glassdoor reviews on your website with a carousel, grid or badge, filtered to Glassdoor or mixed with Google and Facebook, with rich-snippet markup so stars can show in search results. Share the good ones to social in one click.

northwinddigital.com
A 40-person agency
reviewshake widget
4.6★★★★★from 127 reviews on Google and Facebook

See the Glassdoor trend, not just the latest review

Rating trend, volume and sentiment by site and location, with Glassdoor next to every other site you are listed on. A monthly report, white-labelled for agencies, and an email alert the moment a negative Glassdoor review is imported.

Rating trend · Northwind Digital12 months
5.04.54.0 4.6 now NovAprOct
Google
4.7 · 86
Facebook
4.5 · 24
Healthgrades
4.2 · 17

Reviews on G2

What customers say

“We can access all our customer feedback in one place, we can easily show off our good reviews on our website and across socials.”

Brad C.
Brad C.Director · 5/5 on G2

“ReviewShake's interface is clean and intuitive. I found it quite easy to set up a widget for my website and the reporting is clear.”

Armand G.
Armand G.Owner · 4.5/5 on G2

“A well-designed app that does what it is meant to do, increases quality reviews and reduces the negative ones. Easy to learn interface and it can be set up to work in the background.”

Jeffrey T.
Jeffrey T.Owner, Professional Photographer · 5/5 on G2

Questions

About Glassdoor reviews in Reviewshake

How does Reviewshake collect Glassdoor reviews?

Paste the public URL of your Glassdoor profile under Track Reviews, Review Sources. Reviewshake shows the URL format it expects, and syncing starts as soon as the source is saved.

How often are Glassdoor reviews imported?

New Glassdoor reviews are imported every 12 to 24 hours depending on the source, and you get an email alert for each new or negative one. Historical reviews are imported when you first connect the profile.

Can I reply to Glassdoor reviews from Reviewshake?

Glassdoor does not allow replies to be posted through third-party software, so Reviewshake drafts the reply with AI in your tone and gives you a one-click link to the exact Glassdoor page where it is posted. Copy, paste, done. The reply is still logged against the review in your inbox so nobody answers it twice.

Can I ask customers for Glassdoor reviews?

Yes. Review request campaigns by email and SMS send customers to a review landing page that can point to Glassdoor alongside Google and Facebook, so you decide which site gets asked for next. Requests go to every customer; no gating, no incentives.

Does this work for an agency managing Glassdoor reviews for many clients?

Yes. Agency plans are fully white-labelled: your domain, your logo, your sender email, and a separate Glassdoor source per client location, with monthly reports under your brand.

Can an employer respond to Glassdoor reviews?

Yes. Employers with a free employer account on Glassdoor can respond publicly to reviews. Responses appear beneath the review with the responder's title.

Can I get a Glassdoor review removed?

Only Glassdoor can remove a review, and it does so when the review violates its community guidelines, not because the employer disputes it. You can flag a review for Glassdoor to check again.