Compare · Trustmary alternatives

The best Trustmary alternatives in 2026

Trustmary is a Finnish review and testimonial platform that collects feedback and reviews through branded surveys, imports reviews from Google, Facebook, G2, Capterra, Tripadvisor and other review sites, and shows them on your site via widgets. If you are weighing other options, here are seven worth a look for agencies, with pricing, contracts and who each one suits.

We make Reviewshake, so we are not neutral, and it is listed first. Everything else comes from each vendor's own website and public listings, checked in October 2026. Plans change, so check with the vendor before you buy. Spotted an error? Tell us and we will fix it.

Why people look for alternatives

What Trustmary users mention

  • Users on Capterra mention reporting is light when analysing longer surveys and that exports are needed for deeper analysis source
  • Users on Capterra note the product is not very customizable and that implementation can be convoluted source
  • Some users on Capterra report a slow start and periods where the service stopped working while still being billed source
  • Paid tiers are expensive and sales-gated: the vendor pricing page shows Starter at $388/mo (annual) with 'Contact sales' buttons, while G2/Capterra listings still advertise $19/mo, which makes the real price hard to pin down source
  • Small public review base (12 reviews on G2, 23 on Capterra) relative to established competitors source

When to stay

Trustmary is still a good fit if

A service business that mainly wants to collect testimonials and survey feedback and display them on its website with CRM automation, and is less concerned with monitoring and replying to reviews across many third-party sites.

  • Free Solo tier with no credit card, so very small businesses can embed reviews at no cost
  • Combines surveys (NPS/CSAT), testimonial collection and website review widgets in one tool, with Schema.org markup for SEO
  • Native CRM and automation integrations (HubSpot, Pipedrive, Zapier, Make) plus an open API from Starter

The shortlist

Seven Trustmary alternatives

Reviewshake · our product

From $29 per month
Our pick for agencies and growing businesses

Google, Facebook and 100+ sites in one inbox, updated every 12 to 24 hours. Email and SMS review requests, AI replies on every plan, widgets, and white label on the $199 Agency plan with 25 locations. Month to month, 14-day free trial.

Repuso

$5 per month billed annually
Good for agencies

Repuso is a low-cost review aggregation and social-proof tool: it pulls reviews from Google, Facebook and roughly fifty other review platforms into one dashboard and displays them on your website through a dozen widget…

Best for: A small business or agency whose main goal is showing aggregated reviews on websites cheaply and under its own brand; it is itself the budget option, so it only loses to pricier tools when you need reporting, sentiment, multi-site replies or SLA-backed support.

White label: Yes. White label is listed on all plans; the agency plan adds '100% white label' with a custom domain.

Contract: monthly or annual; 'cancel anytime and your subscription will not be renewed'.

ReviewInc

Not public. All plans are 'Get a quote' / 'Contact Sales'
Good for agencies

ReviewInc is a US reputation-management and customer-experience platform that monitors reviews across Google, Facebook and industry sites (the vendor says 600+ sites), sends text and email review requests, and lets…

Best for: A multi-location or regulated business (healthcare, auto, legal, finance) that wants hands-on account management, HIPAA/SSO controls and very wide review-site coverage, and is comfortable with quote-based pricing and no self-serve trial.

White label: Yes. White Label Partner program: platform offered under the partner's own brand with partner-controlled pricing.

Contract: monthly and annual plans available; terms not public.

Ratings: Capterra 4.8 (35)

EmbedSocial

$0
Good for teams that mainly want review widgets

EmbedSocial is a user-generated-content platform whose core product is embeddable website widgets for reviews, social feeds and other UGC, with 33 widget types and roughly 258 templates.

Best for: A website owner, eCommerce brand or agency whose main goal is displaying existing reviews and social content attractively on a site at low cost; a business that needs to generate reviews via SMS/email campaigns or monitor many review sites should choose a review-generation tool instead.

Contract: No contracts or minimum commitments mentioned; cancel 'whenever you choose'.

Grade.us

$99 per month
Good for agencies

Grade.us is an agency-oriented review management platform for generating, monitoring and marketing reviews across many client locations, with white labeling included on every plan.

Best for: Marketing agencies reselling review management to many small clients under their own brand, who value white labeling and agency margin over AI and messaging features.

White label: Yes. White Label Basic (custom funnel URLs, white-label notifications, branded reports) included on every plan.

Contract: monthly or annual; no refunds, cancelling before renewal keeps access to end of period.

Ratings: Capterra 4.8 (244)

Vendasta

$99/month minimum spend
Good for agencies

Vendasta is a white-label platform and marketplace for agencies and other partners that resell marketing software and services to local businesses.

Best for: Agencies and resellers that want to sell a white-labeled bundle of marketing software and services to many SMB clients from one marketplace, not a single business looking for a review tool.

White label: Yes. "fully white-label, so partners can brand the AI as their own service".

Contract: starter is monthly with no contract (cancel 48 hours before renewal); Professional.

Ratings: Capterra 4.4 (163)

BrightLocal

$65/mo for 1 location on monthly billing
Good for agencies

BrightLocal is a local SEO platform whose Reputation Manager module monitors reviews across 80+ sites, sends email/SMS/QR review requests and lets you reply to Google and Facebook reviews from one dashboard.

Best for: An agency or multi-location business that wants review management bundled with rank tracking, citations and listings under one white-labelled login, and is willing to pay the Grow tier per location for it.

White label: Yes. Agencies can remove BrightLocal branding and add their own logo and colors on reports and dashboards on paid plans.

Contract: monthly or annual commitment.

Ratings: G2 4.6 (228) · Capterra 4.8 (283)

At a glance

Trustmary alternatives compared

ToolStarting priceContractWhite labelRatings
Reviewshake (ours)$29 per monthMonth to monthYes, Agency plan $199G2 4.5 (27)
Repuso$5 per month billed annuallyMonthly or annual; 'cancel anytime and your subscription will not be.Yes-
ReviewIncNot public. All plans are 'Get a quote' / 'Contact Sales'Monthly and annual plans available; terms not public.YesCapterra 4.8 (35)
EmbedSocial$0No contracts or minimum commitments mentioned; cancel 'whenever you.Not offered publicly-
Grade.us$99 per monthMonthly or annual; no refunds, cancelling before renewal keeps access.YesCapterra 4.8 (244)
Vendasta$99/month minimum spendStarter is monthly with no contract.YesCapterra 4.4 (163)
BrightLocal$65/mo for 1 location on monthly billingMonthly or annual commitment.YesG2 4.6 (228) · Capterra 4.8 (283)
Trustmary (for reference)FreeMonthly or annualYesCapterra 4.6 (23)

Prices as published by each vendor in October 2026. Ratings from public G2 and Capterra listings where they could be read.

Questions

Trustmary alternatives, answered

What is the best alternative to Trustmary?

It depends on why you are leaving. For agencies and businesses that want published pricing and white label without an enterprise contract, Reviewshake starts at $29 per month. For agencies, Repuso and ReviewInc are the closest fits in this list.

Is there a cheaper alternative to Trustmary?

Reviewshake starts at $29 per month, month to month. Other options with published prices in this list: Repuso ($5 per month billed annually), BrightLocal ($65/mo for 1 location on monthly billing), Grade.us ($99 per month).

How much does Trustmary cost?

See our Trustmary pricing breakdown, which collects published plans and what buyers report paying.

Can I move my reviews from Trustmary to another tool?

Your reviews live on Google, Facebook and the other review sites, not inside the software, so a new tool imports them again from the source. Reviewshake pulls in the full history when you connect each site, and customer lists come over by CSV, Zapier or Square.

Trustmary and the other product names are trademarks of their owners. This page is not affiliated with or endorsed by any of them.

More reviews. Better replies. For every client you manage.

Connect a Google Business Profile and see its reviews in one place today. Add clients under your own brand whenever you are ready.

14 days free · No credit card required